Research Shows that Young Adults Rely Heavily on Social Media
When we mentioned that Staff Advantage can help you take on social media, we mentioned the fact that the number of Facebook users who are between 35 and 49 has grown exponentially. This is true and one of the reasons why businesses who think that social media is only for the young should not ignore the possibilities of what it can do for your business.So please do not think that what we are about to say is in contradiction to that idea; rather this is yet another reason why social media is so very important for your business.
According to a study conducted by the International Center for Media , college students are in some ways addicted to social media. According to ICMPA research, “without digital ties, students feel unconnected even to those who are close by.”
While we don't think that addiction is a good thing, we want to comment on the fact that the buying public of tomorrow relies heavily on social media. Even if you think they are not your customers now, they will be. Businesses that plan for longevity look for ways to entice and engage their current and future customer base.
A presence in some form of social media is important for your business strategy, today and in the long term. Niche-driven marketing is the way to go: you don't have to reach everyone; you just need to connect with those who are most interested in actually doing business with you.
Staff Advantage offers several Social Media packages that offer a range of services. If you are a do-it-yourself type who needs a jumpstart. You can employ us just to help get you started- we'll create your profiles, set up a dashboard so you can monitor social media sites and give you an hour of training/consultation.
On the other hand, if you want to get in on social media, but don’t think you can dedicate time to it, we can get you started and then monitor your social media accounts for you.
Posted by Andrea Dwyer at 5/10/2010 7:53 AM 
Categories: Social Media
Tags: niche-driven marketing social media business strategy business customer addiction
Categories: Social Media
Tags: niche-driven marketing social media business strategy business customer addiction
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