Don't Have Any Money? Try Bartering

My husband and I recently had drinks with our dear friend, Hugh and his lovely wife. We were discussing the state of the economy and Hugh confident yet jovial said, “Awhh, its a wonderful time not to have any money!” My husband and I laughed, but as I started thinking about it...Hugh's right. Most of us are kind of in the same boat...struggling a bit, trying to stay a float in some cases while trying to maintain a sense of humor about it all.

And for the small business owner whose personal finances are sometimes sacrificed, we are no exception. While we continue to evaluate our situations and just barely slide by, we are forced to creatively obtain goods and services from our vendors. I've been approached twice this year to barter. I got to tell you...I love it and I would absolutely do it again. These solopreneurs were overwhelming busy and needed help with some tasks that were taking up a lot of their time but very pertinent to their potential profits. The first time I bartered I received 8 hours of webinar education on social media and web 2.0. The second time I bartered I received advertising space in an online magazine. Here's why I love to barter:

-I dig the determination. I'm game if a small business owner is willing to offer an alternative but not undermine the value of my services. These types of people are contagious and I want to surround myself with them.

-I got referrals. My barter mates were so pleased with my contributions they referred me to others that translated into cold hard cash.


-I expanded my network. These people know people that I want to know. They opened that door for me, and I was able to engage other professionals in their industry.

I've spoken to entrepreneurs who have bartered for professional photos, web design, software, office furniture, even yoga classes! That's right folks...one creative sole approached her local studio with a proposal to create and maintain a marketing campaign in exchange for ongoing yoga classes. As far as I'm concerned, they both made out with that one.

Have you Bartered? If so, tell me if you would do it again.


Share/Bookmark

 

What did you think of this article?




Trackbacks
  • No trackbacks exist for this entry.
Comments
  • No comments exist for this entry.
Leave a comment

Submitted comments will be subject to moderation before being displayed.

 Enter the above security code (required)

 Name

 Email (will not be published)

 Website

Your comment is 0 characters limited to 3000 characters.